Whilst a nice product for a good price for the area, Avisford park's golf club has a skeleton staff, meaning running the club is challenge enough let alone growing its customer base.

With no marketing to note in recent years, we were hired to both start building a buzz around both the golf and leisure memberships, and also grow society golf.

We identified the club's ideal target market based on its facilities and the facilities of clubs in the area, and started building a database of prospective customers for both golf and leisure which showed immediate results.

As well as nearing capacity in both golf and leisure membership within 18 months, visitor golf has increased by more than 50 in the same period.