Company Founded
After much deliberation and back and forth, we finalised the company name, designed our first website, and asked a contact to create a logo. Intuitive Edge was born. 1 month later, we landed our first client (which was actually a local bar).’

First Office Premises Acquired
With a number of golf clubs now onboard, including respected names like Royal Ashdown Forest, we decided that we’d spent enough time working from the parents’ attic, and signed the lease to our first office space. A few desk purchases and some wall art later, and IEM had a new home.

Secured Contract With DP World Tour Venue
We signed our most prestigious clients so far, DP World Tour Venue (at the time) Abu Dhabi Golf Club, and its sister venues Saadiyat Beach Golf Club and Yas Links Golf Club, and spent 3 years supporting their digital marketing, significantly growing their membership base & visitor revenue until the clubs were bought by new owners who brought the marketing in house.

Lead Conversion Service Launched
We identified that any ‘problem clients’ in the last 5 years almost always came down to the same thing – poor conversion rates from the enquiries we were generating. So, we rolled out a pilot of our sales service, to test if a remote membership conversion support service could work for golf clubs.

COVID-19 Forced Business Restructure
Covid hit, and a huge portion of our clients cut costs and stopped marketing altogether due to all the uncertainty. Over the coming months we were forced to restructure and rebuild, which was a challenge, but in many ways a blessing in disguise.

Free Marketing Support Offered To Golf Clubs
We launched an initiative of free marketing support to help golf clubs take maximum advantage of ‘the golf boom’ through Covid. We offered a tailored social media ad that we created and managed for them, targeting people local to the club interested in sports, and the ads helped these clubs attract well over £250,000 of new members in a few short months.

Named Official Marketing Partner of The UK Golf Federation, and approached by the GCMA
Brandon is asked to deliver a presentation for the GCMA on how to attract, and more importantly convert, membership enquiries during their ‘Principles of Golf Club Management’ series. Shortly after, we are confirmed as the official marketing partner of the UK Golf Federation.

Josh Becomes a Company Director
Josh is promoted to Director, signifying years of hard work and dedication to not only Intuitive, but also the clients he looked after.

Our Sales Team Converts Its 500th Member
Following the steady growth of our sales service since the ‘covid boom’ settled, and demand for marketing increased again, the team hit 500 members nurtured and converted on behalf of our clubs.

The (longer than planned) pilot had achieved what we hoped it would. Results for clients are better than ever, with many seeing growth in the hundreds of percent.

Our Team Passes £1,000,000 In Membership Sales
We reach £1,000,000 in new member subs generated and converted by our team.