Haywards Heath has a strong member base and has attracted a good number of members in recent years, but had space for a lot more and couldn’t work out how to fill it.

We took over all digital marketing, from social media, to Google, to email, and more.

We also took over the management of all enquiries acting as their point of contact at the club, following up with them regularly by both email and phone, answering questions, organising site visits, and ultimately making them feel wanted and valued.

We worked by taking advantage of quick wins from the ‘low hanging fruit’, whilst simultaneously significantly boosting the contact database with hundreds of new prospects, and effectively selling the benefits and value of membership at the club.

As well as nearly doubling their new member intake in the first year, we’ve passed over dozens of pieces of feedback from potential customers, allowing the club to understand what people new to it think of what it has to offer, and adapt accordingly.